Our Sharkulator methodology behind the tool is based on six calculation steps, starting from the number of bowls of shark fin soup, through key product and weight conversions, to a live shark equivalent. The methodology focuses on producing an estimate for blue shark (Prionace glauca) as it is by far the most abundant species in the global shark fin trade.
We have also applied product data from Hong Kong, which was collected during a dedicated research project conducted by WWF-Hong Kong in 2011. Hong Kong is not only world’s largest shark fin trade hub but also one of the largest consumers of shark fin per capita.
The intention of WWF Sharkulator is to provide science-based conversion estimates, primarily for public communications around shark fin demand reduction, and potentially for monitoring of impact, rather than for management or regulatory purposes where a higher degree of accuracy may be required. As better data becomes available, incorporating those into the conversion process may allow for increased accuracy and representativeness of the conversion estimates, and thus an expanded range of application.
Want to find out more about why and how we developed the WWF Sharkulator? Click on the button below to read the latest blog by Dr. Andy Cornish sharing the-behind-of-scenes of our Sharkulator journey.
WWF-Australia welcomed the Queensland Liberal National Party’s policy announcement of a AU$6 million voluntary buy-back scheme prioritising the purchase of gill net licences operating in the far northern Great Barrier Reef. This section of the Reef supports populations of dugongs, sawfish, endangered sharks, turtles, and inshore dolphins, with all these threatened species at risk of entangling in gill nets and dying.See WWF-Australia press release
WWF-Hong Kong’s work to reduce the demand for shark fin in the city continues to show promising results, with a 40% drop in year-on-year imports in 2019 to 2,792 tonnes, representing a 70% drop over the past decade, according to figures from the Census and Statistics Department. Since 2011, an annual average of 33% of those fins were re-exported to other countries or regions such as Viet Nam, mainland China and Macau. A downward trend of shark fins retained in the city is observed over the same period, which may indicate that the shark fin consumption has been driven down.READ MORE
Sharks are in deep trouble. Driven mainly by overfishing, their numbers are plummeting, and an alarming number of species are facing extinction. These diverse and necessary species have been evolving for some 400 million years, but now time is not on their side. This Shark Awareness Day, Dr. Andy Cornish highlights the top six things we believe need to happen if the downward trajectories of so many shark populations are to be reversed. These are not in any order of priority — each is essential.READ MORE